Put your brand in front of the people who buy for the world's rental fleets
Nowhere else will you find an event built exclusively for the auto rental industry, with more than 48 countries represented. In 2025, over 1,000 attendees came to ICRS to find the technology, insurance and services their fleets run on.
- May 4–6, 2027
- $12,155
- 101
- 12 options
The buyers in the room
ICRS attendees are the people who sign: owners, presidents, C-suite, and the fleet and operations directors who run the day to day.
By role
- Owners & Presidents
- 38%
- C-suite & VPs
- 22%
- Directors & Managers
- 26%
- Rental agents & other staff
- 14%
By business
- Independent operators
- 41%
- Franchised operators
- 27%
- Turo, P2P & subscription
- 12%
- Dealer loaner & specialty fleets
- 20%
By region
- United States & Canada
- 58%
- Latin America
- 24%
- Europe
- 13%
- Rest of world
- 5%
Directional mix based on ICRS 2025–2026 attendance. Verified figures are published with the 2027 post-show report.
Four packages, one hall, no hidden extras
Sponsorships sell out fast — the earlier you secure your package, the more pre-show exposure you get. ACRA members pay $1,000 less on every tier.
- Full page ad in the Buyer’s Guide (premium position)
- Buyer’s Guide live video, filmed on-site
- Buyer’s Guide online directory product page
- Mobile app alert sent during the event
- Pre- and post-show ePromo to conference attendees
- Meter panel and bag insert
- Pre- and post-show roster, logo package
Registration · Badge · Tote · Lanyards · Step & Repeat · Translation Sponsor · Session Room Sponsor · Meeting Alley Sponsor · Mobile App
- Full page ad in the Buyer’s Guide
- Buyer’s Guide online directory product page
- Pre- OR post-show ePromo
- Bag insert
- Pre- and post-show roster, logo package
Cocktail Reception · Lunch (2) · Opening Keynote · Closing Keynote · Find Your Way Sponsor · Charging Station (2)
- Full page ad in the Buyer’s Guide
- Buyer’s Guide online directory product page
- Passport booth traffic enhancement
- Bag insert
- Pre- and post-show roster, logo package
First Timers Orientation Sponsor · Networking Breaks · Event Notebook · Event Pen · Schedule Sponsor · 30-second video · Aisle Signs · Hydration Station Sponsor
- Half page ad in the Buyer’s Guide
- Buyer’s Guide online directory product page
- Passport booth traffic enhancement
- Bag insert
- Pre- and post-show roster, logo package
Includes 2 full conference passes.
The exhibit hall is not carpeted — exhibitors purchase carpeting for their booth space. Stand-alone exhibitor and ACRA member rates for 2027 are still being confirmed.
Own a moment of the show
Add-ons can be attached to any package, or bought on their own.
Hotel Key & Sleeve
$8,000Your brand on the hotel key and sleeve — a reminder every time an attendee looks at their room key.
Meeting Room Rental
$3,000Per day. An exclusive meeting room centrally located within the event space, 22" × 28" signage included.
Pre- or Post-Show ePromo
$2,500A customized email to registered attendees before or after the show. Dates subject to availability.
Meter Panels
$1,800A double-sided, free-standing 8' tall four-colour sign in the main hallway.
Mobile App Custom Card — single link
$1,075A custom card on the app home page, rotating with other cards. Logo or image plus a website or video link.
Mobile App Custom Card — multiple links
$1,600The same card with multiple website or video links.
Conference Tote Insert
$1,000A promotional item in the Conference Tote Bag. Sponsor-supplied, logo items only, no pens or printed literature. Quantity: 600.
Mobile App Push
$900A custom message to app users’ phones — 140 characters, linking to your company listing or website. Four available.
Passport Booth Traffic
$800Add your booth as a stop on the mobile app gamification link. Attendees navigate the hall and compete for points and prizes.
Window & Floor Clings
CustomYour branding on the window clings along the walkway attendees use every day between guest rooms and the conference center.
Custom Hat Bar
CustomAn activation where guests personalise and create their own hats with stylists — a memorable keepsake.
Create Your Own
On requestHave an idea that is not on this list? Talk to the ICRS team and they will build it into the program.
Build your package
10×20 exhibit space · 4 full conference passes · Tier 2 customization
Your package
- Gold package
- $21,210
Pick your spot on the floor
The Paris Las Vegas Hotel & Casino hall is being laid out now and the booth-by-booth plan is published here as soon as the positions are set. Tell sales the footprint you need — positions are assigned in the order they are asked for.
Get the 2027 Prospectus
Booth options, sponsorship packages, audience data and deadlines. We email the PDF and follow up within one business day.
Hold a booth
Tell us where you want to be and what you need. We hold the space for five business days while we work out the details.
David Gesualdo — Event Chair, ICRS
Custom packages, multi-year deals and international exhibitors — one conversation, no forms.
